Transition from Universal Analytics to Google Analytics 4 Before the July Deadline

This blog was featured on the Rivergate Marketing podcast! You can listen below!

Google Analytics is evolving. Google is introducing a property, Google Analytics 4, that gives users to use new methods of measurement for analytics, allowing for the collection of event-based data from both websites and apps. The good news is that this update is free! The bad news is, if you’re still using Universal Analytics and have not transitioned, after July 1st of this year Universal Analytics will not process data. 

Are you ready for the change from Universal Analytics to Google Analytics 4? If not, don’t worry! We’ve created a free eBook to help to you make this update, which you can download below.

Google Analytics offers powerful data analytics for your website. If your website is still on Universal Analytics, be sure to transition to Google Analytics 4 before the July 2023 deadline to avoid a loss of data. The deadline to download your past data from Universal Analytics is in December 2023.

Need more help? Be sure to reach out!