Get to know the marketing team driving marketing success for our engineering and system integrator clients.
Georgia Whalen is a seasoned professional with more than 20 years of experience in sales, marketing, distribution and account management. She has helped clients gain industry recognition, increase sales, and identify new market opportunities. Prior to founding Rivergate Marketing, Georgia held professional sales and marketing roles with Fortune 500 companies, including Pitney Bowes and Kraft Foodservice.
Georgia grew up in Maryland as the daughter of entrepreneur parents who have owned their own business for more than 47 years. That early exposure to small business ownership shaped her belief that strategic marketing can level the playing field, giving small to midsize companies the opportunity to compete head-to-head with larger competitors. That belief became the foundation of Rivergate Marketing. Georgia is passionate about helping her clients strengthen their visibility, credibility, and market position.
Georgia earned her Bachelor of Science in business administration with a concentration in marketing from Susquehanna University.
Christine McQuilkin leads agency strategy at Rivergate Marketing, guiding industrial B2B clients in clarifying their positioning and executing marketing programs that support measurable business growth. With an engineering background and deep experience in digital marketing, she combines analytical rigor with strategic insight to help technical organizations communicate their value effectively.
Before joining Rivergate Marketing, Christine served as director of marketing for a $50M system integrator, where she helped shape the company’s brand and strengthen its market presence. Since 2018, she has been an active member of the Control System Integrators Association (CSIA) Marketing Committee, contributing to industry initiatives and leading marketing workshops at the CSIA annual conference.
Christine holds a Bachelor of Science in civil engineering from Trine University and a Master’s in Engineering Management (MEM) from Dartmouth College, where she also completed coursework at the Amos Tuck School of Business.
Lauren Maranda is a marketing savvy graphic designer and creative problem solver. Lauren’s diverse career background has given her a unique perspective and experience that she draws on for inspiration. As creative manager, Lauren is able to blend her graphic design and art direction expertise with experience in developing marketing plans and managing projects for Rivergate clients.
Prior to joining Rivergate Marketing, Lauren was the lead US graphic designer for the international company APS Group, handling all design requests from packaging design, to managing monthly mailing initiatives and direct mail. She earned a bachelor’s degree in multimedia & graphic design from Champlain College.
Brittany Smist is a creative and adaptable contributor who brings high energy to everything she does. She has a passion for visual and written storytelling and is committed to delivering outstanding customer experience built on trust and candor.
Before joining Rivergate, Brittany graduated from Tufts University with a dual degree in Biology and Environmental Sciences and subsequently worked in the health-tech space, rising to the role of Senior Manager of Strategic Partnerships. Through her years in the startup space, Brittany gained expertise across a wide range of specialties including business development strategy, account management, analytics, and graphic design.
Outside of work, Brittany can be found enjoying life in the heart of Cambridge, outside of Boston. She spends her free time hiking across New England, drawing and painting, listening to audiobooks, and providing companionship to the disabled and elderly through local volunteer programs. She is also an avid foodie and an animal lover.
Rosie McQuilkin is a Digital Media Specialist at Rivergate Marketing, where she brings stories to life through video production, podcast editing, photography, and written content. She collaborates closely with clients in the industrial automation and manufacturing industries to create compelling, polished materials that elevate their brand presence and engagement. In addition to her creative work, Rosie supports Rivergate’s content strategy through editing and writing projects that translate complex technical topics into clear, professional messaging.
Rosie is currently pursuing her B.S. and M.S. in Finance, a path that complements her analytical approach to storytelling and project management. Outside of work, she enjoys travel, exploring new creative projects, and following Formula 1 racing.
Caroline Whalen as a graduate of the Isenberg School of Management at the University of Massachusetts Amherst, Caroline joins the Rivergate team with a fresh perspective and progressive spirit.
Prior to joining Rivergate Marketing, Caroline developed her skill set on the Marketing and Communications team at Workforce Management Software Company, Kronos Inc. With a history of driving social media and blog success, Caroline joins the Rivergate Marketing team eager to help small businesses find their voice.
