Rivergate Marketing Helps Client Win 2025 System Integrator of the Year Award
Overview
Throughout the summer of 2024, Rivergate Marketing collaborated extensively with E Tech Group’s internal marketing team to lead the planning and writing of a compelling submission for their 2025 System Integrator of the Year (SIOTY) application. Within the controls and automation industry, this award is recognized as one of the highest honors a system integrator can achieve. For E Tech Group, winning this award would require demonstrating how the company had grown to over 600 employees and 25 locations while continuing to deliver innovative solutions, maintaining exceptional quality, customer satisfaction, and business practices. Having previously helped both Patti Engineering and Hargrove Controls & Automation win this award, Rivergate Marketing was uniquely suited to guide E Tech Group through the submission process.
Leading the Collaborative Team
Working alongside E Tech Group’s internal marketing team, Rivergate Marketing acted as both consultants and collaborators to provide the strategic oversight, hands-on guidance and the foundational pieces of writing needed for a strong submission.
Rivergate Marketing led twice weekly team meetings. Initially, these focused on discerning the best overall strategy and messaging for each required section of writing. As the E Tech Group marketing team produced written drafts, Rivergate reviewed each piece, offering actionable feedback to ensure the delivery of an Effective message that met the award’s criteria with an
eye on timely progress.
Crafting Four Foundational Pieces of Writing
Rivergate wrote four key portions of E Tech Group’s submission to support their internal team’s efforts: the company overview, a case study detailing project innovation, a case study detailing E Tech Group’s capabilities to solve complex automation challenges, and the client testimonial section.
E Tech Group Overview: A High-Growth Company Committed to High Standards
The crafting of a compelling company overview showcasing E Tech Group’s remarkable recent growth and transformation was one of Rivergate Marketing’s key contributions.
E Tech Group has grown significantly over the past five years. The company expanded their operations primarily by acquiring other integrators, including some that had previously won the System Integrator of the Year Award in their own right.
E Tech Group’s growth was guided by a methodical strategy: despite their rapid transformation, the company remained committed to their purpose, ensuring each acquisition aligned with their vision of delivering exceptional service and fostering a strong team culture.
The company overview section, written by Rivergate Marketing, carefully highlighted E Tech Group’s commitment to maintaining excellence amid rapid change, including discussion of their venture capital-backed growth, strategic acquisitions, quality management system and continued adherence to CSIA Best Practices. It articulated not only how E Tech Group had evolved but also how they maintained their high standards of customer satisfaction, innovation, and employee development.
Demonstrating E Tech Group's Technical Innovation and Expertise
Rivergate Marketing developed detailed case studies showcasing E Tech Group’s ability to solve complex technical challenges. Ranging from 2200 to 3500 words, these case studies discussed two key projects where E Tech Group delivered creative, technically advanced solutions that few other integrators could accomplish, while also exceeding client expectations.
Client Interviews: Foundational to E Tech Group's Continuous Improvement
E Tech Group’s submission was significantly strengthened by drawing upon their previous investment in client interviews. Conducted by Rivergate Marketing, these interviews had provided E Tech Group with unbiased, in-depth feedback from ten of their clients, as well as first-person client testimonials that were included in the submission.
Results: E Tech Group is Named the 2025 Large System Integrator of the Year
In November of 2024, E Tech Group was thrilled to learn that they had been named the 2025 Large System Integrator of the Year, earning well-deserved recognition for their innovation, exceptional customer satisfaction, and strong business practices. Rivergate Marketing continued to support and showcase E Tech Group’s success by writing a compelling press release on their behalf, reviewing and finessing their winning interview responses, published in the December 2024 issue of Control Magazine, and writing a summary article outlining the key components of their winning submission.
Closing
With prior successes supporting Patti Engineering and Hargrove Controls & Automation in winning System Integrator of the Year, Rivergate Marketing continues to excel at helping clients navigate the rigorous submission process and crafting compelling narratives that resonate with their desired audiences.
Learn more about the prestigious System Integrator of the Year Award and what sets it apart from other industry recognitions. Read the full article